A D A P T I N G

T O G E T H E R , we can!

L I S T E N I N G The restrictions imposed in most

European countries had major

consequences on retailers business.

We wanted to support them as best we

could in these times of crisis and off er

them the flexibility they needed. Our

response included switching to monthly

rents as early as April, deferring rent

payments due for the lockdown period

to the fall, forgiving rent for very small

companies, and negotiating with all

partners on a case-by-case basis.

C U S T O M I Z I N G Amicable discussions were held with

each retailer to take into account their

specific issues and the wide variety

of situations. Not all countries where

the Group operates were locked down

in the spring of 2020, and retailers

displayed very different levels of

resilience to the crisis depending on

O U R T E A M S R E M A I N E D T I G H T - K N I T A L L Y E A R L O N G , W O R K I N G C L O S E L Y A N D C O L L A B O R A T I V E L Y W I T H R E T A I L E R S

T O P R O V I D E S U P P O R T A N D F L E X I B I L I T Y .

4,972 AGREEMENTS REACHED

IN 2020

their characteristics. Lastly, some shopping malls found it more diff icult than others to return footfall to pre- Covid-19 figures, particularly those located in transportation hubs and tourist areas.

C O N T R I B U T I N G We were there for our retailers during the key moments of the year, with many original initiatives from our malls. In Denmark, the Field s center organized an auction in aid of its retailers an idea subsequently adopted by Oslo City in Norway. In

Italy, the Le Gru center launched a

magazine to support retailers, as well

as a series of videos called Store

Talking. The Oslo City and Amanda

centers in Norway off ered free home

deliveries, while Espaço Guimarães

in Portugal set up outdoor Collect &

Go points. In France, a vast campaign

was launched to save Christmas

through inclusion and community

support. Initiatives included promoting

retailers Click & Collect, Call & Collect

and e-reservation services, offering

centralized order pickup and other

exclusive services, making it easier to

book appointments in several stores for

a more pleasant visit, and performing

charitable actions for hospitalized

children and people living alone. Our

community of over one million fans on

social media shared ideas and positive

vibes with the hashtag #savonsnoel

(save Christmas).

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